Speaking Kit for Health Coaches – New June 2018
Are you missing out on the ONE strategy that’s the quickest & most effective way to get clients?
You’ve studied health and nutrition. You know your stuff, and you want to attract clients so you can help them experience change… while making a healthy living.
There’s just one thing missing…
You’re struggling to attract clients.
What I often observe with health coaches who are having a tough time is that they’re spinning their wheels trying lots of time-consuming marketing strategies that aren’t bringing them new clients.
If you can relate, you’re probably missing out on the ONE strategy that’s the quickest and most effective way to enroll private coaching clients AND fill group programs (such as cleanses and detoxes).
As you can probably guess, the strategy I’m referring to is SPEAKING – both in-person and on webinars.
If you’re not consistently getting clients and selling your group programs, it’s because you need an audience… an audience of ideal clients.
Giving local talks and webinars will give you that audience!
Speaking is the #1 way to get clients
Giving local talks and webinars is the fastest, lowest cost way to build your business.
Whether you’re a new coach or you’ve been in business for a while – this is the strategy that you can count on every time… if done the right way… to bring you new clients and program participants.
It’s more effective and a better use of your time than posting or advertising on social media, blogging, or email marketing.
This strategy works if you don’t have a list and are looking to quickly generate interest in your programs.
This strategy also works if you have been in business for awhile and are looking to take it to the next level.
You can use this strategy if you have an online business or one that’s primarily in-person.
Give talks that leave people lining up to work with you!
Are you interested in giving talks, but feel overwhelmed by writing the content, knowing how to “sell” at the end, and how to get people to show up for the talk?
Or, have you given talks, but haven’t seen the results you were looking for?
Many coaches are speaking and not getting any clients…
There’s nothing worse than putting hours into writing a talk, spending money on designing flyers, and putting energy into getting people to attend your talk than being left to feel like you’re spinning your wheels and not getting any closer to booking new clients.
When I was a health coach, I wasted a lot of time and energy giving talks that didn’t get me the results I hoped for.
If you’ve done speaking – whether that’s local in-person talks or webinars, and you’re just not getting the results you’d like from them, it’s likely because you don’t have the blueprint for getting clients from your talks.
After spending five years as a health coach, giving more than 50 live talks and webinars, I perfected a system that was dramatically more effective at building my business.
The first time I used the formula I am sharing with you today, was during a webinar. Moments after I hung up my phone, I had an inbox with about 10 emails from people who wanted to speak with me.
I’d never had results like that before and I was floored.
I’ve since successfully helped numerous coaches use this same formula for a variety of talks – allowing them to build their lists and enroll more people in their programs. I know what works and what doesn’t work. And I know exactly what needs to happen and when.
This is the kit I wish I had when I started my health coaching business.
The Client-Getting Comprehensive Speaking Kit…
Just For You
Tap into your most powerful marketing tool
Speaking can be your most powerful marketing tool, but it only works if done the right way.
Worried about getting it right?
Don’t worry. This is why I created the Done-For-You Speaking Kit.
I am handing you everything you need (and even some things you didn’t know you needed).
These Speaking Kits are DRASTICALLY different than the other wellness talks out there.
These talks have been specifically designed to lead your audience to want to work with you.
Most other wellness talks just give you information to present and may have a short pitch at the end.
The Done-for-You Speaking Kits are carefully crafted to allow you to give great content while using a proven structure and language that naturally gets your audience excited to work with you – without you feeling pushy or salesy.
It’s the right talks, custom designed for your business, along with the right marketing tools, to consistently get you clients in your health coaching business!
I want you to have a way to go out and give talks where you’re basically guaranteed to get clients from… every time!
These talks will set you up to do just that, so you can’t get it wrong.
And for those of you who know me, you know I’m not one to exaggerate or hype.
I say this because I’ve seen what can happen for coaches who use these tools.
They’re booking as many speaking gigs as they want and getting clients every time they speak.
I know that’s what you want, and I want that for you!
How does the
Done-For-You Speaking Kit work?
You know the facts when it comes to nutrition, but you don’t know how to package this into a talk that is effective at getting people to want to work with you.
There are all kinds of questions racing around your head like:
- How can I book talks and get people to show up?
- How much information should be included?
- Which information should be included?
- What order should I present the information?
- How do I make an offer at the end of the talk without feeling salesy?
Not to mention having time for all of the writing that needs to be done.
Expert Written & Designed Talks…
(for a Fraction of the Price)
I know the value of a professionally written and designed talk, because in my own business I’ve hired and an expert in talk writing, Alysa Rushton, to help me with my own talks.
She’s my go-to mentor for everything related to speaking…
Alysa is actually a former health coach who’s also a master certified public speaking trainer. She’s written thousands of talks and has worked with many health coaches to help them design client getting talks.
Over the years Alysa has shared with me the amazing results her clients are experiencing….who came to her making zero dollars.. and through working with her to design a client-getting talk, they have consistent 5-10K months and often much more.
Alysa is a high end coach and I know that not all coaches have the means to investment in having her to design their talks.
… So when I started redesigning the Speaking Kits, I reached out to Alysa and hired her to co-create and design these client-getting talks for you! Because I know what is going to happen for you when you use these talks.
Step 1: Professionally Designed Client-Getting Talks
We’re giving you talks that are packed with great content and have been specifically designed and written to get you clients and fill your programs.
Do your ideal clients struggle with sugar cravings and eat refined sugar and refined carbs that prevent them from losing weight? If so, this talk is a great fit for you!
This talk is titled “Struggling With Nagging Sugar Cravings? How to Lose Weight (Even if You Don’t Have Any Willpower)”
Do your ideal clients struggle with low energy and fatigue? If so, this talk is a great fit for you.
This talk is titled, “6 Little Known Culprits That Are Keeping You Exhausted…and the Fastest Ways You Can Increase Your Energy For Good.”
Weight Loss Talk
Do your ideal clients struggle to lose weight and keep it off? If so, this talk is a great fit for you.
This talk is titled, “The Diet Myths Preventing You From Losing Weight & Keeping it Off: 3 Keys to Lasting Weight Loss…So You Can End Dieting Forever”
You can purchase one talk, two talks, or a bundle of all three talks.
The talks can be used as-is, or you can tweak them to fit your niche and speaking style.
For each talk you purchase, you’ll receive..
- Pre-Written Scripts so you’ll know exactly what to say (talks are about 60 minutes – edit to be shorter or longer)
- Professionally Designed Slides (63-110 slides per talk) that also make for great handouts for your audience.
- 4 versions of each talk – so you have a plug-n-play format you can use when making a private coaching offer, a cleanse or detox offer, and different versions for a local talk and a webinar.
- Facilitator’s notes with tips to deliver your talk with ease
Step 2: How & Where to Get Booked
We’re giving you what you need to get booked at the right places!
- 27 Places to Give Local Talks that Attract Ideal Clients
- Email Templates for Pitching Talks to potential venues & groups that make it easy to line up speaking gigs
- Follow-up Email Templates – so you know exactly how to reach out when you haven’t heard back from a potential venue
Plus a SPECIAL BONUS of an in-depth video course “The Getting Booked System” from Alysa Rushton, Get Clients With Speaking Coach.
Inside this bonus, Alysa shares her years of expertise as you discover…
- The exact system that will keep your calendar filled with productive speaking opportunities.
- How to reach out to the right person that can book you for speaking opportunities.
- Exactly what to say or what to write in order to get the gig.
- And, exactly what to do once you get the gig so that your talk will be a success!
Step 3: Professional Marketing Materials
We’re giving you what you need to compel people to show up for your talks!
- 4 Pre-Written Promotional Emails
- Pre-Written Reminder Emails
- Welcome Email Template for Registrants
- Customizable Flyer for Local Promotion
- Pre-Written Newsletter Article/Blog Post
- Pre-Written Registration/Landing Page
- Webinar Service Recommendations
- Detailed Marketing Timeline
Step 4: Marketing & Email Follow-up Process
We’re giving you what you need to land you clients on the spot, and keep the clients flowing after your talk is over!
- Pre-Written Closing Sequence (scripts & slides) with the exact words to say to make your offer at the end of the talk.
- Pre-written scripts for promoting both a cleanse/detox and private coaching.
- Enrollment Form that you allows you to easily capture each person’s information and also offer them a way to sign up for a strategy session or a group program on the spot.
- Pre-Written Follow-up Email Sequence
(with your offer)
This Speaking Kit is very flexible
With this kit, you’ll receive 4 versions of each talk you invest in.
You’ll receive different versions that you can use when making a private coaching offer, a cleanse or detox offer, and different versions for a local talk and a webinar.
I’m giving you these 4 versions because there are crucial differences in the order and flow based on the offer you’re making AND whether you’re giving a local talk or webinar.
One of the big mistakes coaches often make when giving talks is using the same format regardless of the type of talk they’re giving, and I don’t want that to happen to you!
Each of the versions are plug n play – so you can be ready to give a talk quickly!
You can use it to promote private coaching.
Or you can use it to promote a group program such as a cleanse or detox.
And you can also use for local in-person talks.
And for webinars…
With each talk you get 4 versions
Weight Loss Talk
What’s really cool is that you can use the private coaching version of the Speaking Kits all year long to sign on private coaching clients. And then, the few times a year you offer a cleanse or detox, you can use the cleanse or detox version of the Speaking Kits to fill your programs.
How would it feel to have a guaranteed way to get clients…anytime you want (or need) them?
Imagine what could happen if you were able to get out there and line up speaking gigs that drew a crowd of ideal clients and by the end of the talk they were dying to work with you.
You would have more people in your group programs, you’d fill your private coaching spots, you’d start a wait list and raise your rates. You would be able to do more of the work you love while making great money. That’s what I want for you.
From landing speaking gigs, to the promotion of your talk, to delivering the speaking content, and then the rush of seeing your first sale come through, you can rest easy knowing that all the work has already been done and ready for you to implement in your business.
This kit is going to help you not only enroll more clients and program participants, but it will allow you to focus your time on coaching rather than marketing. You have an important message to share about how our food, health, and mindset can transform our lives. I can’t wait to help you get your message out there.
If you were to try to do all of this yourself it would take you several months, and it would be difficult to put it together in a way that would naturally get you clients.
What would it cost to hire us to create this
custom work for you?
Professionally Designed Slides $1,525
Pre-Written Script $750
Email Marketing Kit $857
Promotion Kit $797
List Building Opt-in Gift $197
Bonus Getting Booked System $247
Ongoing Support $297
Tech Tutorials $97
You’ll Also Receive These Bonuses…
“Just did my first webinar today and 52 people signed up!”
Thanks Amy Lippmann for the great material. SO excited to do webinars more often from now on.
“Amy has done all of the work for you.”
All of the work has been done for you. If you have ever tried to research information as well as find graphics for your information, you know it takes a great deal of time.
The program includes editable scripts and customizable PowerPoint slides. Not only is this a great talk to use as-is, but it also serves as an outline for additional webinars on different topics.
Amy has done all of the work for you. I would highly recommend this program. It’s certainly worth the investment for your health coaching business.
“If you are interested in doing your first talk, either online or in person, Amy gives you everything you need to get you started through to the end.”
I have a small list and wanted to use an online talk to further grow my list. Through promoting my webinar using Amy’s suggestions, about half of the people who signed up for the webinar were new to my list. I was thrilled!
This offering is perfect! I felt like my hand was held the entire time and I always knew what to do next.
Caitlin Russell MS RD LD CLT
“The tools you need to confidently begin broadening your reach through speaking.”
Marketing for Health Coaches’s Done-For-You Speaking Kit provides you the tools you need to confidently begin broadening your reach through speaking.
The kit offers a professional power point presentation and a pre-written talk that is both well researched and carefully structured to guide listeners toward taking the next step of enrolling in a program.
It takes away the pressure of coming up with your own presentation and allows you to focus on the task of finding places to share your talk.
“Amy helped me create a compelling preview call (free webinar) that added 700 people to my list in 2 weeks, and in 6 months has added 1,500 people to my list.”
I worked with Amy on the launch of my first virtual program launch.
When I came to Amy, I had built a very strong following on social media and knew there was interest in subject matter, but I did not know how to promote the offering effectively.
During my strategy work with Amy, she was able to map out each piece of the puzzle of my launch. Not only that, but she helped me create a compelling preview call (free webinar) that added 700 people to my list in 2 weeks, and in 6 months has added 1,500 people to my list.
Amy and her team skillfully tweaked my sales page copy and wrote the entire sequence of emails that went out to promote the free call and the program. Not only was that a huge time saver for me, but I also loved the copy. Amy and her team were able to write in my voice (which is not very salesy) and hone in on the benefits of my offering in way that was very client attractive.
My first launch was a huge success with over 70 women enrolled! For my first program, I was thrilled. The best part is that when I launched the program again, and enrolled 100 women, I had everything created!
Amy Medling, PCOS Health Coach, pcosdiva.com
“If you are wanting to take your coaching practice to the next level, I can’t think of anyone better than Amy to help you get there!”
I started working with Amy because I knew I wanted someone who could help me take my business to next level. When I am launching new programs I often get stuck when it comes to writing. When I realized I could
hand-off copy writing to Amy, it was a huge relief! Without her help, some of my launches simply wouldn’t have happened. Amy and her team have
written the entire sequence of emails to promote a free webinar, program launch, and done-for-you emails that my Joint Venture partners used to promote my program. I was delighted and amazed at how quickly Amy turned the projects around (with little direction) and at the quality of the writing.
Amy is very detail oriented and a great project manager (gently letting me know when she needs things from me in order to move the process along). Amy is smart and savvy when it comes to offline and online marketing strategies. Being able to bounce ideas off her and strategize together is priceless. If you are wanting to take your coaching practice to the next level, I can’t think of anyone better than Amy to help you get there!
Angelina DeWeese, Holistic Health Counselor
“In just one month, I went from having 5 people in my ‘21 Days To Love’ webinar series to having 18 — more than tripling my income!”
If you want to upgrade from a hobby to a real professional business, hire Amy! She helped me turn my business around in its look and feel (on the internet) along with providing me with turnkey templates and scripts for my teleclasses. In just one month, I went from having 5 people in my “21 Days To Love” webinar series to having 18 — more than tripling my income!
Robyn Vogel, Relationship Coach for Couples
“Amy and her team helped me seamlessly launch my first webinar, adding over 2,000 people to my list.”
Amy and her team helped me seamlessly launch my first webinar, adding over 2,000 people to my list. They were incredibly organized and put together a step-by-step plan that eliminated all the stress and questions of what to do when.
Amy’s team is able to handle a wide variety of tasks, from graphic design, web design, and administrative support. They created a beautiful banner and a very professional registration page that elevated my brand. They were very flexible in taking guidance and changes from me along the way and participated as partners, offering suggestions to take my work to a new level of excellence. They are very responsive, quick with turnaround, and are simply a joy to work with.
Tali Field Berman
We have held nothing back in creating this offering for you. We want you to be blown away, and we’re giving you everything you need to pull off a successful talk. When you purchase the Speaking Kit, you have 72 hours to check out all the pieces that are instantly available to you on our member page. If within 72 hours of making your purchase you find it’s not a good fit, email us at email@example.com explaining why you weren’t completely satisfied by the program and we will refund your purchase.
Is this for me if I am just starting my health coaching business?
How will this help me build my list?
What if I don’t have a list or a website?
Is this for me if I’ve been a health coach for awhile?
How will this help me get even more clients?
What if I’m nervous about speaking?
What if I already have a signature talk?
How long will I have access to the materials?
Can I edit the materials?
What programs or services do I need to have in place to fully utilize the kit?
Can I preview the Done-For-You Speaking Kit before I purchase?
Will you be available to answer questions and provide support?
Do you offer payment plans?
Rest assured, we make it very simple for you to implement.
What Others Are Saying About
WORKING WITH US
“Amy and her team walked me through every step of the process and I felt completely taken care of. The detox or cleanse was a huge success. I have offered it three times, and over 350 people have participated with amazing results.”
“I filled the program (with clients I adore), making over $14,000, and I have a waitlist for my next program.”
“What stands out about Amy is how she brings together her deep knowledge of the health coaching field, online marketing, copywriting, and product launch skills and experience.”
Celebrity Body Health Coach loseweightlikeacelebrity.com
Co-Founder, Holistic MBA HolisticMBA.com
“I recommend Amy to my top clients, because she understands best-practices when it comes to online marketing, copywriting, and running a coaching business.”
Co-Founder, Holistic MBA, HolisticMBA.com
“Hiring Amy Lippmann was one of the best business decisions I’ve ever made. She’s helped me to launch more than one project off the ground in break-neck speed, tending to details that I likely would have overlooked.”
“I had my first 5 figure month after launching a new program with Amy’s help.”
Suzie Carpenter, Holistic Health and Nutrition Coach